How To Use Pinterest To Increase Instagram Followers

If you are looking forward to growing your Instagram followers, Pinterest is one of the best strategies to use. Don’t know how to use Pinterest to increase Instagram followers? Luckily, you came across this post. In this post, we will be sharing the strategies to use to promote your Instagram with Pinterest.

Pinterest is one of the useful platforms for driving traffic back to a site, however, it can also be used to grow your follower base on Instagram. Provided you use the right tactics and strategies, Pinterest is a great help. Instagram is a social platform with so many benefits and to reap all of that, you need to grow your followers.

How To Use Pinterest To Increase Instagram Followers

With Instagram updating its algorithm and due to the competition, promoting and growing your followers isn’t as easy as it used to be. Nevertheless, Pinterest is a good way to increase your Instagram followers.

Now, you know that you can use Pinterest to promote and increase your Instagram followers, how then is it done? Thoroughly read the strategies below to know how to use Pinterest for Instagram.

Claim Your Instagram On Pinterest

This is the first step to take if you wish to increase your Instagram followers using Pinterest. Claiming your Instagram account on Pinterest is very easy. All you have to do is go to your Pinterest settings and then select Claimed accounts. Enter your Instagram URL in the website field.

Once you have successfully claimed your account, pins created from your Instagram would be attributed to you. Also, you can drive more viewers and engagement to your Instagram profile and grow your followers.

Share Instagram Content on Pinterest

The easiest step to use and grow your Instagram account on Pinterest is to share the content on your Instagram with Pinterest. It is very easy to do. This strategy involves you sharing your posts on Pinterest. To do this, all you have to do is log into your Instagram account via desktop and then go to the post you’d like to Pin on Pinterest and copy the URL.

Once you’ve copied the URL, you are going to use it as the Pin’s destination website. While creating the pin, don’t forget to add a caption. To make content creation and publication a lot easier, you can use a scheduling tool like Combin Scheduler.

The more creative and capturing your captions are, the more people would engage with your pins. Thereby increasing your engagements and followers.

Recommended Read: How to Login my Pinterest Account

Categorize Content Into Boards

If you’re aiming to use Pinterest to promote and increase your Instagram followers, simply pinning won’t be enough. It is crucial to optimize your pins if you want people to interact accordingly.

Having boards that are organized is a bonus. What is a Pinterest board? A Pinterest board is a collection of pins curated by a user or group of users. The boards in your profile should have their own unique theme and target. Make sure to create boards with trending topics and keywords.

Use Pinterest SEO

Search Engine Optimization is a very important skill to have if you wish to grow your account or website. Does Pinterest use SEO too? Yes, there is Pinterest SEO and to increase your visibility on the platform, you have to use it. Make use of keywords and topics that your audience is searching for, just as you create blog posts.

The more keywords you rank for, the higher the visibility your pins and boards will receive. Your best bet will be to use the trending section on Pinterest or use SEO tools like SEMrush and Moz. Hashtags should be included in your descriptions as well.

Additional Read: How to Set Up Pinterest Business Page

Enable Rich Pins

Rich pins add extra information to your pins, which includes the title, author, and description. The purpose of rich pins is to make sure you always get credit where credit is due. Adding rich pins is easy. To enable it, just go to the Pinterest Developer website and follow the guidelines shown. After that, you can validate your pins with this link.

Repurpose Your IGTV Videos To Pinterest

This is only if you create videos on IGTV on your Instagram account. If you do, you can easily repurpose your IGTV videos to Pinterest by creating different pins for each. You can do this by selecting “Create a new Pin” and then uploading your TV video. In the website field, add your link and choose or create a relevant board for the pin.

Pin When Your Engagement Is High

The best time to share your pins is when your audience is most active. You can use scheduling tools to post Pins when your target audience is active. If you can’t do the scheduling yourself, well, there are tools you can use. Tools like Hootsuite and Tailwind.

Also, knowing the best time to share your Instagram posts on Pinterest is important. According to a report by Oberlo, the best time to post on Pinterest is 12 pm, 6 pm, and 8 pm on Tuesdays through Fridays.


You can grow and increase your Instagram followers through Pinterest by sharing new content every day. By following the strategies in this article, you can easily use Pinterest to promote and increase your Instagram followers. If you have questions regarding how to use Pinterest for Instagram growth, do well, to leave them in the comment section.

Frequently Asked Questions

Can you gain Instagram followers from Pinterest?

Getting followers on Instagram is not easy, however, Pinterest is a great option to consider if you want to increase your followers.

How do I boost Instagram on Pinterest?

Follow the guides below to boost your Instagram account on Pinterest;

  • Claim your Instagram on Pinterest. That is to say, make your website on Pinterest your Instagram URL.
  • Include your handle in your Pinterest bio.
  • Create Idea Pins with your Instagram content.
  • Adopt call-to-action methods to encourage users to follow your Instagram account.

Do hashtags work on Pinterest?

Yes, hashtags work on Pinterest just as they work on other social media platforms.

Should I link my Instagram to Pinterest?

Yes, you should if you are looking to promote and grow your followers through Pinterest. The linking process is done by claiming your Instagram account.

Do influencers get paid on Pinterest?

Bloggers, influencers, and eCommerce businesses can make money using Pinterest.

Should I pin my Instagram posts?

Depending on why or what you wish to pin your posts for, yes, you should. The answer to whether or not to pin your Instagram posts can only come from you. Pinning your Instagram posts is a great way to get eyes on your favorite reels and photos on the platform.

Does Pinterest help Instagram growth?

Pinterest is one of the best ways to grow your Instagram, thanks to its link-friendly nature. With this, you can claim your Instagram and drive referral traffic to your account.

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