How to Sell Products on Amazon

Looking to learn how to sell products on Amazon? Selling products on Amazon can be a game-changer for your business, as it provides access to a vast online marketplace and millions of potential customers. If you’re ready to dive into the world of e-commerce and start selling your products on Amazon, keep reading to find out how to sell on the marketplace.

How to Sell Products on Amazon

How to Start Selling on Amazon Marketplace

Selling on the marketplace can seem daunting, but in reality, it is actually simple. Below you will find step-by-step instructions on how you can sell on the marketplace and get paid. Here’s how;

Step 1: Create an Amazon Seller Account

To begin selling on Amazon, you’ll need to create a seller account. Head to the Amazon website and look for the “Sell on Amazon” button or use your browser and go to Click on “Start Selling”, and follow the prompts to set up your account. Make sure to provide all the necessary information about your business and the products you plan to sell.

Step 2: Choose a Selling Plan

Amazon offers two main selling plans: the Individual Plan and the Professional Plan. The Individual Plan is ideal for those who plan to sell fewer than 40 items per month, while the Professional Plan suits high-volume sellers with more extensive inventories. Select the plan that best aligns you and your business.

Step 3: List Your Products

Once your seller account is set up, it’s time to list your products for sale. When listing products, make sure of high-quality images and detailed, keyword-rich product descriptions. This helps to make your listings appealing and easily discoverable by potential buyers. Provide accurate details including key features, specifications, and any relevant details that could influence a customer’s purchasing decision.

Step 4: Optimize Product Listings

To improve the visibility of your products, utilize Amazon’s search engine optimization (SEO) tools. Make sure to incorporate relevant keywords into your product titles, descriptions, and backend search terms to enhance the chances of them appearing in relevant search results.

Step 5: Set Competitive Prices

Price your products competitively to attract customers and stand out among similar offerings, because, truth is, there are other marketers. As a seller, it is important to conduct thorough market research to gain insights into pricing trends within your product category.

Step 6: Fulfill Customer Orders

Once your products start selling, it’s crucial to fulfill customer orders promptly and efficiently. You can choose to handle order fulfillment on your own or use the Fulfillment by Amazon (FBA) service. FBA manages the storage, packing, and shipping of your products, allowing you to focus more on growing your business. 

Step 7: Finally, Provide Excellent Customer Service

To gain more buyers as a seller on Amazon, you must deliver exceptional customer service. Respond promptly to customer inquiries, address any concerns or issues with professionalism and empathy, and strive to exceed your customers’ expectations. By so doing, you get to foster trust and loyalty within the marketplace.

Amazon Seller Central Help

If you have challenges as a seller on Amazon, visit Seller Central Help. There are different articles on different topics to help you get answers.


By following the steps above, you can set up your business for success and leverage the vast opportunities that Amazon offers to expand your customer base and boost your sales. Keep refining your selling strategies, and consistently delivering high-quality products and services to ensure a thriving and prosperous presence on the platform. Let us know what you think about this article.

Frequently Asked Questions

Is it profitable to sell on Amazon?

Yes, it is.

What products sell best on Amazon?

Here are some products that sell best on Amazon;

  • Clothing & Shoes.
  • Electronics.
  • Home & Kitchen.
  • Jewelry.
  • Pet Supplies.
  • Sports & Outdoors.
  • Toys & Games.
  • Lawn and Garden.

Why can’t Nigerians sell on Amazon?

Unfortunately, Nigerians are not allowed to sell on the Amazon marketplace, and the reason is still unknown.

What does Amazon FBA mean?

FBA means Fulfillment by Amazon. It is a fulfillment service that helps sellers outsource shipping to Amazon.

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