What Products Are Categorized As Beauty Products On Amazon?

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Amazon is one of the top marketplaces for selling beauty products. What products are categorized as beauty products on Amazon? If you are planning to sell beauty products on Amazon, it is important to know the products that are considered as such. Or even as a shopper. In this article, you will find a comprehension guide on selling beauty products on Amazon. Keep reading to find out more.

What Products Are Categorized As Beauty Products On Amazon?

Amazon beauty products are categorized in different ways including skincare, nail care, cosmetics, personal care products, hair care, and makeup. There are subcategories as well for beauty products; premium beauty and professional beauty. Amazon has a variety of beauty products in many categories. No matter the beauty product you’re looking for, you’re likely going to find out on amazon.

Is Selling Beauty Products On Amazon Profitable?

Yes. Selling beauty products on Amazon is profitable and this is because the marketplace is one of the largest and most popular eCommerce websites. It is not enough to just sell beauty products on Amazon, it is crucial to stay up to date on the latest trends in the industry. The beauty product niche is profitable, however, it will be lucrative when you invest more time and effort and be on trend.

Why Does Selling Beauty Products Need Approval On Amazon?

Amazon included the approval method to ensure beauty products sold are safe and of high quality. Beauty products sold on the marketplace can impact the well-being and health of customers, which is why you have to undergo the approval process.

When publishing your beauty products on the marketplace, ensure to provide safety data and accurate information about the product. These products are often full of chemicals that could potentially cause harm to the skin and eyes. To protect shoppers, Amazon requires sellers to submit safety data and information about a beauty product before approval.

This process also helps customers trust your products and most likely come back for more. It helps keeps the reputation of the platform trusted for purchasing beauty products.

How To Get Approval For Selling Beauty Products On Amazon

If you wish to sell beauty products on Amazon, you must be approved in the category. Amazon doesn’t necessarily require approval for all categories, but certain products may require approval. The easiest way to get approved is to make sure that products meet Amazon’s standards.

Ensure that the products you are listing on the marketplace for sale are of high quality, packaged, and shipped properly. Once you meet all the standards set by the eCommerce platform, you should be able to get approval to sell beauty products.

Amazon Selling Fees For Cosmetics

Amazon has selling fees for Cosmetics? Yes, there are fees for cosmetics and they are categorized into two main selling fees; referral fees and closing fees. It is important to understand the fees associated with selling cosmetics in the marketplace. This is because by knowing and understanding the fees you will be able to price your products appropriately. Furthermore, this knowledge can help you as a seller to be successful.

Referral fees are paid for each product sold and this is based on the category. Referral fees for selling cosmetics range from 15% to 20%. In addition to these fees, sellers have to pay a closing fee which is $1.99 per item in cosmetics.

Also, in addition to the fees mentioned above, a cosmetic seller must pay a variable closing fee. This particular fee is dependent on the size and weight of a product.

Requirements For Selling Beauty Products On Amazon

Below is a list of the requirements needed to sell beauty products on Amazon;


As a seller, you must follow the packaging guidelines on Amazon. One important guideline is to provide appropriate packaging materials such as envelopes, bags, and boxes. Also, you must make sure the packaging is strong enough to keep the item safe enough before delivery. All products must be labeled with the product name, size, weight, quantity, and others.

Labeling and Product Detail Page

This category product detail page is just other niches or categories. Products must be well-detailed with descriptions, ingredients, instructions for use, warnings, and others.

Product and Ingredient

Before selling beauty products on Amazon, make sure they meet the guidelines for products and ingredients. Make sure products are free from hazardous ingredients and that all the substances used are clearly written.

Prohibited Beauty Products On Amazon

Some beauty products are restricted on Amazon because they do not meet its checklist requirements. Click here for more information about the prohibited beauty products on the marketplace. However, below is a list of the beauty products that are not allowed;

  • Corrective and cosmetic contact lens
  • Obagi C-Therapy Night cream
  • Obagi RX System Clarifying Serum
  • Products that contain minoxidil over 5%
  • Bithionol
  • Brazilian Blowout Acai Professional Smoothing Solution
  • Chloroform
  • Halogenated salicylanilides
  • Latisse
  • Obagi Nu-Derm Sunfader
  • Obagi Nu-Derm Clear
  • Obagi Nu-Derm Blender
  • Obagi Elastiderm Decolletage Skin Lightening Complex
  • Methylene chloride
  • Vinyl chloride in aerosol products
  • Zirconium-containing complexes in aerosol products
  • Synthol, Synthrol, or Swethol posing oil
  • Trichloroacetic Acid.

Relevant Amazon Links

Click here for the Amazon Beauty Products Category

Check here for Amazon Seller Central

Follow this link to Amazon’s Website

Amazon Seller Social Links

For the Amazon Sell Facebook page, click here.

Check here for Amazon Sell Twitter.

Click here to load the Amazon Sell LinkedIn

Subscribe to Amazon Sell and stay updated using this link.


If you sell beauty products on Amazon, of course, you would make lots of profit provided you are using the right tactics. However, it is essential to be well prepared before proceeding and also how Amazon marketplace works. Furthermore, be informed about the requirements and regulations for sellers.

Frequently Asked Questions

What falls under the category of cosmetics?

Cosmetics products are skin moisturizers, perfumes, lipsticks, fingernail polishes, eye and facial makeup preparations, shampoos, hair colors, kinds of toothpaste, deodorants, and permanent waves.

What are the example of beauty products?

Examples of beauty products are;

  • Bath preparations
  • Eye makeup preparations
  • Fragrance preparations
  • Hair preparations
  • Hair coloring preparations
  • Oral hygiene products
  • Personal cleanliness
  • Shaving preparations

What are the 5 main categories of cosmetic products?

The 5 main categories of cosmetics are oral care, sun care, hair care, skincare, and body care.

What are the top 5 beauty categories?

Here are the top 5 beauty categories;

  • Body care
  • Makeup
  • Skincare
  • Hair care
  • Fragrance

Is perfume a beauty product?

Yes, perfume is a beauty product According to the law, any product that is intended to be applied to the body to make someone attractive is a beauty product.

What beauty products are trending?

Beauty products trending now are;

  • Gua Sha
  • DIY Skincare
  • Ombre Lips
  • Glass Skin
  • Graphic Liner
  • Retinol

What kind of product is cosmetics?

Cosmetics products are items applied to the body to clean, beautify or change the look. These include makeup, hair dyes, etc.

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