How To Find Out Which Products Are Selling On Amazon

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Finding the right product to sell on Amazon is the first step toward success on the platform. There are millions of products that are being sold on Amazon, which is why your products must stand out. For your products to stand out, you must conduct some thorough product research. This is a guide on how to find out which products are selling on Amazon, so keep reading to find out.

Stuck for product ideas to sell on Amazon? Or maybe you are looking for products that will drive more sales and boost profit margins. Whatever the reason may be, in this article, we have compiled some helpful tips to use and find out the products that sell most on Amazon.

How To Find Out Which Products Are Selling On Amazon

If you have a niche in mind, you can simply filter the list of categories and subcategories as it will give you a sneak peek into what shoppers on Amazon are buying. On Amazon, the easiest way to find out which products are selling is to check best sellers, most wishes, and new arrivals. Some different tools and tips can be used to find the most profitable products on Amazon.

How To Know What To Sell On Amazon

Here are easy strategies to use to find out the products that are selling on Amazon;

Conduct Research On Amazon

To know the products to sell on Amazon, it is important to manually carry out research on products. Start with Amazon’s best-selling items in a particular category and then explore subcategories. Do manual research by thoroughly scanning through everything related to a product niche.

Make Use Of Chrome Extensions

To research products in a certain niche, you can make use of Chrome extensions. There are two popular extensions you can add to your Chrome and conduct research; Jungle Scout and Unicorn Smasher.

These extensions show you the monthly sales volume of products and the items with less competition on the Amazon marketplace. Also, you can save items to track them over time.

Look For Products With Less Competition

Products with much competition are a bit difficult to stand out, especially if you are a beginner. Your best will be finding a niche or product that has lower competition. With less competition, your listings will be easy to find.

Best Seller Rank (BSR)

The Amazon best seller rank reflects both recent and historical sales of a product. A high BSR shows that the product is in high demand. It is important to know the products that are in high demand in the marketplace.

While doing your BSR research, if you find just one product with high demand in a niche, it means that the product is dominating the market.

Find Market Gap

With organic search, you can find the gap in the market. Another way to find the market gap is by reading reviews of a product niche you are interested in. Reviews have a way of giving you a firsthand look at what is in high demand and whether or not people like a product. With the reviews, you can consider them and decide the product you’d like to sell on Amazon.


There are lots of things to learn when starting an online business on Amazon. Finding the best products to sell is a very important aspect of success. We hope the guide above can help you find a good niche and products to sell on Amazon.

Frequently Asked Questions

How do you find out what products are in demand?

To find out the products that are selling and in high demand on Amazon, use the tips below;

  • Define your market
  • Conduct research on products
  • Identify your niche
  • Evaluate your competition.
  • Use Chrome extensions to find out BSR.

How to see how many sellers are selling a product on Amazon?

Below the +Other Sellers on the Amazon box, a list of offers or seller of a product will appear.

Which product sells most on Amazon?

The most selling items on Amazon are;

  • Electronics
  • Baby and Toys
  • Clothing & Jewelry
  • Beauty and Personal Care Products.
  • Sprots
  • Pets Toys.

Can you search a seller on Amazon?

Yes, you can search for a seller on Amazon. Simply go to the Amazon website and use the search box to enter a seller’s or brand’s name.

What is the best tool for Amazon Sellers?

There are many Amazon seller tools that you can use, however, the best tool recommended by many sellers is Helium 10.

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